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Always wanted to know more about a specific type of flower, green or branch? Our #flowerwiki blog section helps you to enrich your knowledge!
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Fascinating Product Stories

We learn you all about the origin of products and their symbolism, which is often accompanied by beautiful stories. Stories you can tell your customers when they ask you for advice on how to fill a specific order, like a bridal bouquet, holiday centerpiece, or funeral tribute!

Did you know that the name “Amaryllis” comes from the Greek word amarussein, what means sparkling? What a beautiful name for a flower! Because it truly adds that extra little bit of sparkle to every floral Christmas design! And did you know there are more than 2000 Hyacinth varieties, which are almost all are grown in the Netherlands? Our little country proved to be extremely suitable for the cultivation of these gorgeous flowers, because of the dune ground!

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Floral Design Suggestions

Next, to the theoretical enrichment, we also offer you practical input: which products match magnificently with each other? Gloriosa combines perfectly with Gerbera and Craspedia. Think of the gorgeous Ranunculus flowers, in combination with other romantic flowers like Tulip and Muscari. Lovely! Visit our floral design inspiration section for more design suggestions.

Care Tips

Now you have ordered all those stunning flowers, you must be sure that you treat them the right way, so rot and other trouble can be prevented. But how much water do you need to put into the bucket? This can differ per product!

Visit the product pages to see what applies to every product.

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Hyacinth Flowerwiki Holex Flower Blog
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Hyacinths for (Wholesale) Florists: Availability, Reasons to Sell & More!

The origin of the Hyacinth is in the East, around the Mediterranean, between Lebanon and Turkey. The cultivation shifted slowly to France and from France to The Netherlands in the bulb region. This region, with dune ground, proved to be extremely suitable for the cultivation of this flower (bulb). Under these excellent conditions, the production seriously started, and the rest is history. Nowadays there are over 2000 varieties.

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Rose Flowerwiki Holex Flower Blog
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Roses 101 | Varieties, Availability, Care & Ordering

The queen of the flowers, and by far the most popular cut flower is the rose. Roses have been praised for centuries for their beauty, the history of this flower goes far back in time. The Egyptians, Greeks, Persians, and Romans were already familiar with this flower and used the flower in different rituals.

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Astrantia | Holex Flower
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Astrantia

There are loads of amazing flower varieties out there for your customers. But if you are looking for a flower that adds some sparkle to the symbolism of a floral…

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Strelitzia

Imagine an exotic world of Strelitzia! This flower will display a bewitching vibe to your floral design. Strelitzia is also known as Bird of Paradise and will add a tropical…

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Amaranthus | Holex Flower
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Amaranthus

Amaranthus is also known as Love-lies-bleeding or just Amaranth. This cut flower can add a real tropical vibe to your floral design. Origin This flower is  part of the family…

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Anigozanthos

Origin Since this flower is also known as the kangaroo-paw, it’s obvious where it’s origin lies. Down under. Australia. The flowers look like the paws of the kangaroo. Since the…

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Ornamental Corn | Holex Flower
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Ornamental Corn

Origin This grain, also known as Maize, has been cultivated for millenniums in various cultures as food and as an offering to the gods. Corn does not grow in the…

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