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Phlox is a delicious smelling little flower, which belongs to the Polemoniaceae family. There are around 67 species, but there are only a few we use in the flower industry. The flower originates from North America and is mainly known as a garden plant. The cultivation of Phlox as cut flower was somewhat forgotten, but nowadays this summer flower is back in business!

Phlox’s name is derived from phlogos, which means flame. A reference to the bright color palette from the flowers, and it gave the flower the nickname; flame flower. Paniculata is the name of the most common species, this name means shaped plume.


Maybe a small flower, but big in it symbolism! The flowers are a symbol of sweet dreams and harmony. If you are giving Phlox flowers, you are giving the message of agreement and our souls are united. You don’t give this flower to everybody, only to people close to your heart.

Colors, Shapes, and Availability

Phlox comes in a big variety of colors, from virgin white to different types of purple and (hot) pink shades. Colors who don’t occur often in nature, are available as Phlox. Think about special colors like black, blue and brown. This makes the Phlox a versatile flower, and easy to use in different types of bouquets. The flower is year-round available, and every season got their gems in color.

Design Combinations with Phlox

The flower has a soft and romantic appearance and is therefore often used in this type of bouquets. Phlox is often used in mixed bouquets, you see rarely a bouquet of only Phlox. The flower combines easily with other soft colored flowers like Syringa (Lilac), Roses, Anemones, and Gypsophilia. Or go for a summer inspired bouquet with Phlox, Delphinium, Clematis, Poppy pods (Papaver) and Eucalyptus.  Looking for something more rougher? Then combine Phlox with Eryngium, Anigozanthos and parrot tulips. Phlox flowers develop in the vase, in the end, all the blooms will open up.

Shop Care Tips

When you are receiving the flowers, you should see the colors of the flowers. Not too open, but the flower buds should not be too tight. Stems should be green and firm. Cut the stems, remove the lower foliage and place the flowers in clean water. Preferably stored in the cooler

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